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How to Sleuth a Startup’s Tech Stack

Most investors don’t ​take the time​ to sleuth a startup’s tech stack before the first call. Yet it’s an awesome way to make a great first impression with a founder. Good news: Even without AI, this is VERY easy to do. How?👇

Subprocessor pages.

Every company that handles customer data (so, basically every SaaS company) is required to disclose the third-party services they share that data with. These are called subprocessors.

Think Stripe for payments, AWS for hosting, Snowflake for data, etc.

Companies publish these lists publicly, usually buried in their legal or privacy pages. But for an investor? It’s a goldmine.

One page tells you their cloud provider, their analytics stack, their payment infrastructure, their email platform + sometimes even ​the AI tools they’re using under the hood.​

For example:

​Front​ uses both AWS and GCP, Algolia (so do we!), and ClickHouse. ​ClickHouse​ uses Amazon Bedrock for generative AI. And ​Algolia​ is on the ​Anthropic​ bandwagon.

Google “[company name] subprocessors” and you’ll have a better picture of a startup’s tech stack than most people who are already on the cap table.

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